Black Friday has been said to be the busiest retail shopping day of the year and November 28, 2008 was an important day for retailers trying to get off to a positive start in this struggling economy. Rising job losses, declining assets and home values along with a number of other economic concerns have shoppers buying for fewer people and looking for bargains. About 84% of shoppers compared to 66% last year said they are discount driven according to America’s Research Group. Promotions by retailers helped lead better then expected sales, but whether they can hit their holiday sales goals remains an unanswered question. Cyber Monday which refers to the Monday immediately following Black Friday is the ceremonial kickoff for holiday online shopping, and over the past five years has seen a steady increase in volume. As the average consumer becomes more and more comfortable using the internet to make transactions the numbers of online shopping will rise. It allows a consumer to simply search and click rather then getting in the car and driving to multiple stores. Many Wall Street analysts said the rush in traffic is unlikely to last through the holidays, but the turnout was very positive with crowds lining up for early morning shopping. Just like holiday shopping’s increase in online action the real estate industry is beginning to turn tech. iEnfluence is a perfect concept for consumers in more ways then one.
Technology is a big draw for consumers and the launch of iEnfluence will help bring the real estate world up to date with the rest of Web 2.0 innovation. I am excited to announce my involvement and have been very impressed with the team. The concept allows real estate consumers interact with real estate professionals like never before. Saas is receiving a lot of attention and iEnfluence is right in the middle of it. It allows consumers to get the best deals while having the guidance they need throughout the transaction.
Written by Colton Daines
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